maj-public-relations

Public Relations

Courses required of all public relations majors

	Credits
* PUR 3000 Principles of Public Relations.	3
* JOU 3101 Reporting	3
* PUR 3500 Public Relations Research.	3
MMC 4200 Law of Mass Communication.	3
* PUR 4100 Public Relations Writing	3
PUR 4001 Public Relations Campaigns.	3
PUR 4103 Public Relations Publications Visual Communications	3
PUR 4801 Public Relations Cases, Strategies And Tactics.	3
Total	24

Professional Electives

A minimum of six hours is required from any com-bination of courses below:

	Credits
PUR 4404 International Public Relations.	3
PUR 4905 Individual Problems	1-3
PUR 4932 Special Study in Public Relations (rotat-ing topics; prerequisites vary)	1-3
PUR 4933 Seminar: Ethics and Problems in Public Relations.	2
PUR 4940 Public Relations Internship	1-4
PUR 6415 Public Relations Processes	3
PUR 6934 Problems in Public Relations	3
ADV 6602 Advertising/Public Relations Management	3
ADV 3000 Elements of Advertising	3
ADV 4101 Copywriting and Visualization .	3
RTV 3000 Introduction to Telecommunication.	3
RTV 3101 Advanced Writing for Electronic Media	3
RTV 3200 Fundamentals of Production	3
MMC 3332 Communications on the Internet	3
PGY 3610 Survey of Photojournalism .	2
JOU 4300 Magazine and Feature Writing.	3
Or any course approved by the student’s adviser.

Any professional work beyond 34 hours must be added to the 124 hours required for graduation, unless a student has earned 90 credit hours of non-college work.

* Grade of C or higher is required for the major.

Technical Communications

This curriculum leads to the Bachelor of Science in Public Relations and is designed to provide specialists in communications for various technical fields.

To fulfill the requirements for this degree, the stu-dent must take a core of journalism and public relations courses and select with a public relations adviser at least 21 semester hours of courses in a technical con-centration outside of the college. The specialized courses must be chosen in conjunction with an adviser in the outside concentration.
A total of 64 semester hours in the junior/ senior years is required for the degree.

Required Courses:	Credits
* PUR 3000 Principles of Public Relations	3
* JOU 3101 Reporting	3
JOU 3601 Photographic Journalism	3
ENC 2210 Technical Writing and Business Communication.	3
* PUR 3500 Public Relations Research	3
MMC 4200 Law of Mass Communication.	3
* PUR 4100 Public Relations Writing	3
PUR 4103 Public Relations Visual Communications	3
PUR 4801 Public Relations Cases, Strategies and Tactics.	3
**Field of Technical Specialization.	21
Electives outside JM College	14-15
Total	64

** Only grade of C or higher is acceptable.
** Fulfills minor requirement. Any professional work beyond 34 hours must be added to the 124 hours re-quired for
graduation, unless a student has earned 90 credit hours of non-college work.

Public Relations Curriculum

Bachelor of Science in Public Relations.

Critical tracking courses appear in bold. These courses may be taken in any order in semesters 1-4.

	FRESHMAN YEAR
Semester 1 - Fall	Credits
* ENC 1101 Composition (GE).	3
POS 2112 or PSY 2013 Social Science (GE) .	3
Physical or Biological Science (GE).	3
* MGF 1202 Concepts of Mathematics (GE-M)	3
AMH 2010 US Until 1877 (GE-H)	3
Total	15

Critical Tracking Criteria:
• Minimum 2.25 GPA

Semester 2 - Spring	Credits
* SPC 2600 or ORI 3000 Public Speaking .	3
POS 2041 American Federal Govt. (GE-S).	3
Physical or Biological Science (GE).	3
AMH 2020 U.S. Since 1877 (GE-H)	3
* English elective.	3
Total	15

Critical Tracking Criteria:
• Complete two tracking courses
• Minimum 2.5 GPA

	SOPHOMORE YEAR
Semester 3 - Fall	Credits
* MMC 2100 Writing for Mass Communication	3
* AML, ENL, LIT Humanities (GE).	3
* Mathematics (GE).	3
* PUR 3000 Principles of Public Relations.	3
Foreign Language or Quantitative option.	3-5
Total	15-17

Critical Tracking Criteria:
• Complete one additional tracking course
• Minimum 2.5 GPA

Semester 4 - Spring	Credits
ECO 2013 or ECO 2023 Macroeconomics/ Microeconomics (GE-S)	3
Professional Elective (from list)	3
Foreign Language or Quantitative option	3-5
** Electives outside JM College	6
Total	15-17

Critical Tracking Criteria:
• Complete two additional tracking courses
• Minimum 2.5 GPA

* C or better required in these courses

	JUNIOR YEAR
Semester 5 - Fall	Credits
* JOU 3101 Reporting.	3
PUR 3500 Public Relations Research.	3
**Elective outside JM College	7
Outside Concentration.	3
Total	16

Critical Tracking Criteria:
• All critical tracking courses completed
• Minimum 2.5 overall GPA

Semester 6 - Spring	Credits
Professional Elective.	3
Outside Concentration	3
**Elective outside JM College	6
Total	12


	SENIOR YEAR
Semester 7 - Fall	Credits
PUR 4100 Public Relations Writing	3
PUR 4103 Public Relations Publications.	3
** Outside Concentration.	3
Elective outside JM College.	4
Total	13


Semester 8 - Spring	Credits
MMC 4200 Law of Mass Communication.	3
PUR 4001 Public Relation Cases/Campaigns	3
Outside Concentration	3
Electives outside JM College	3-6
Total	12-15
*Minimum grade of C required.

**Twelve of the 90 hours outside the JM college must constitute an outside concentration and
65 hours must be in liberal arts and sciences.

TECHNICAL COMMUNICATIONS

	FRESHMAN YEAR
Semester 1 - Fall	Credits
* ENC 1101 Composition (GE).	3
POS 2041 American Federal Govt. (GE-S).	3
Physical or Biological Science (GE)	3
* MGF 1202 Concepts of Mathematics (GE-M)	3
AMH 2010 U.S. Until 1877 (GE-H)	3
Total	15